Single Topic Videos
Don’t underestimate the power of quick and to-the-point videos that cover specific topics. Tell about a policy, an idea, a project, or whatever topic is of interest in the work of economic development. The point is to share your ideas among your community.
Project Profile Videos
If there are compelling programs and projects being conducted in your community, invest in documenting them for your audience to see the passion and energy put into improving the community.
Interview a variety of stakeholders in your community to build and to demonstrate the collaborative efforts in vision building. Inclusion is a powerful force.
We did this video as part of a paid marketing project for Knowledge Park. We include it here because these kinds of videos are important.
Strategy and Visioning
Interview the people in your community who have ideas and suggestions for WHAT needs to be done and HOW to do it. You may just be surprised at the solutions and willingness to serve that you can find in a community.
The Power of Video
Economic Development is no easy task. Communications and marketing are critical components of such work. Web video can be one of your most powerful tools in creating the perception and reality of success.