“Good web design” may seem like a very subjective thing, open to much interpretation. It isn’t always easy to figure out what works, but you can always tell when something doesn’t – even if you can’t quite put a finger on it! As a service to our friends in small business, here are a few guideposts to determine whether your website is all it could be. For the purposes of this discussion, we have come up with a Big 3 of good web design: Read the rest of this entry »

Website design has changed in the last 2 years, the web has shifted from static in nature to dynamic, it’s now all about the “end user” and how they interact with you online. This article will give you insight on some unconventional design elements and tactics to use in web marketing and visitor engagement. The new web is training users to interact with content, to express themselves online while raising their expectations of what’s possible. Now they visit your website…what will you offer them? Read the rest of this entry »