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Our Favorite Ad Campaigns of 2017 (So Far)

Marketing is a tricky industry because it’s so hard to predict what will work. Creating a campaign that stands the test of time can feel like catching lightning in a bottle. I doubt the Geico executives had any that the gecko campaign they created in 1999 would still be used in 2017! And think about slogans…
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The 2016 Googly Eye Challenge

2016 marked the first year of the Googly Eye Challenge—a competition to create more pictures with Googly Eyes for the world to enjoy. Teams compete for points based on specific prompts, such as “Add Googly eyes to a piece of beautiful artwork.” Pictures are uploaded to facebook with the hashtag #googlyeyechallenge, and after a week long event, judges award points to determine the winner.

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Welcome aboard Camille Ott- Social Media Mogul

With the end of the first quarter flying by, we can safely say that it has been a very “new” year here at RevenFlo. Our web team has grown again with the addition of Camille Ott, our new Marketing Coordinator and master of all social media. Originally hailing from France, Camille began her adventure here in the colonies…
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RevenFlo Launches Blog and Pinterest Account for Springs Creative

As a part of our work with Springs Creative, we were recently tasked with providing a meaningful strategy for them to take advantage of Pinterest. Though they distribute to companies like JoAnn’s, Hobby Lobby, and Hancock Fabrics and often don’t have a direct relationship with those customers, they stand to gain a lot by involving themselves in the…
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Meme Me!

  What’s the most infamous line in the Star Wars saga? “Luke, I am your father,” right? There’s only one problem. That line is NEVER spoken in a Star Wars movie. Are you shocked? Probably not. It’s unlikely I’m the first smarmy thirtysomething to inform you that Darth Vader doesn’t say the words, “Luke, I…
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J.J. Abrams’ Mystery Box and Social Media

J.J. Abrams has built a career on the mystery box. He uses them to power his stories and drive consumers to marketing campaigns rather than away. If you haven’t seen him detail the importance of the mystery box on TED, stop wasting your time and play the video: Anyway, the idea goes something like this:…
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On Asking Friends to Like Your Facebook Page

If you’ve been on Facebook for a while, you’ve probably gotten used to (or have begun to ignore) the constant stream of requests to like the pages of your friends.  These are the friends who own their own businesses, make art, or play in bands, and want to share the latest updates with you.  And…
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